Nike Case Study By: Mitzi Racine Nike is a globally know spot name non only for their high type athletic shoes but overly for accessories and apparel. Nike deformity logotype the go is a logo that is the attention grabber for the company. The Nike Company has also associated themselves with celebrated endorsers such as Michael Jordan and Tiger Woods. The Nike Company started taboo of Beaverton, surgery in the 1970s to just capture teenagers who valued to be trend setters. First year sales number less(prenominal) than $8,000.00. As Nike went public in 1980 and traded on the New York clear Exchange, it is now a billion dollar company. The Nike Mission rivalry is To bring inspiration and innovation to every jockstrap in the puzzle outs. If you have a body than you are an athletic supporter. Company Information (http://www.nike.com/nikebiz/nikebiz.jhtml?page=3&item=facts) With the astray distributed securities industry in its back pocket, Nike employees ap proximately 650,000 globally (Hill, p. 154) finished and through contracted factories valet de chambrewide. Most of the factories that Nike wonts to provide manufacturing of the brand are situated in Asia but are not limited to its former(a) subsidiaries which are located in 27 separate diverse countries. Profiles and successes of the Nike Corporation have affected thousands of workers globally.
In close to countries work is in harsh conditions and pay is very little. Nike is somaated to design and market the products but the manufactures are contracted and scattered throughout the world are responsible fo r the manufacturing of the product. Most of ! the manufacturing is done through subcontracts. The use of subcontracting is used so that the company itself is never in reality at risk, the risk lies really with whoever subcontracts with them. Because companies are located in variant countries money, employs and labor practices do not fall on the Nike Company. Not all countries have the unions or even a set minimum betroth. The Indonesian government for example, minimum wage there doesnt...If you want to get a full essay, shoot it on our website: OrderCustomPaper.com
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